The Brit Awards
High-Impact Visuals, Lightning-Fast turnaround.
The BRIT Awards, broadcast on ITV1 and ITVX in the UK and globally on YouTube, achieved record-breaking engagement in 2025, amassing 66.7 million views, a 45% increase from the previous year, and nearly 70 million views across all social platforms (BPI, 2025).
Delivering stunning visuals for such a high-profile event required both creative dexterity and technical precision. S:E Creative came to us with a significant challenge: to create multiple high-resolution outputs while managing the risk of massive render times.
By collaborating with SCAN Computers Mockford Studios implemented an ultra-efficient render pipeline, slashing render times by 81% per screen. Allowing S:E Creative to forget about technicalities and focus on their marketing vision.
Coordinating with the team at Outernet, Mockford Studios fine-tuned our technical delivery, ensuring that every screen was optimised for maximum impact in each space. Managing a delivery of this scale while maintaining visual coherence across multiple screens was a rewarding challenge and ultimately our content looked great and played seamlessly across all venues.
One Promo, Unlimited Reach:
From Outernet to Broadcast to Socials.
Our centrepiece of the BRITs Outernet coverage was also adaptable as a standalone commercial, then used across social media platforms as well as broadcast channels too. With this flexibility built in, we were able to deliver maximum value for our client, from a single piece of creative.
The engagement we've seen across our social platforms this year has been fantastic. Through exciting and innovative ideas and delivery, we have been able to showcase this year's BRITs artists to fans around the world like never before. The numbers, as well as the chart uplifts, prove that the BRITs are as important as ever and are connecting with a new, younger audience. Congratulations to the Digital Committee on these incredible results.
Damian Christian, Chair of the BRITs Committee
